If you are active on Twitter you may see a lot of same old content from real estate professionals across the industry. Unfortunately, many Twitter users in real estate seem to limit their contributions to yet another article on “How to keep the pipes from freezing” and a link to their latest listings.
But if you love fun, engaging real estate content, the people who are killing it on Twitter are the women on our list.
Funny, irreverent, and oh-so-smart, they know how to grab attention (and their follower count backs that up.) Here are our 17 favorites.
1. Dottie Herman, @DottieHerman, 13.1K followers
President and CEO of Douglas Elliman Real Estate, NYC’s largest residential brokerage, and one of Forbes’ richest self-made women in America, Dottie Herman is a business force to be reckoned with. Looking at her Twitter feed is aspirational, glam, and the ultimate in NYC insider photos and events. And with offices in NYC, Long Island, the Hamptons, Westchester, South Florida, Connecticut, Aspen, and Los Angeles, you can follow her life from coast to coast.
2. Christina Pappas, @cm_pappas, 421 followers
Top-Producing Miami Realtor with The Keyes Company and mastermind of the 91-year-old company’s rebranding, Christina Pappas is one of the youngest movers and shakers on our list. Being 31 years old, she made it to 2017 Residential President of the Miami Association of Realtors, which represents 45,000 real estate professionals! Check out her tweets – they are a perfect example on how to use photography & graphics in social media. Her occasional pics of luxe Miami homes will have you daydreaming about palm trees and sea breezes.
3. Leigh Brown, @LeighBrown, 7.9K followers
Charlotte NC’s Leigh Brown’s feed is fun, friendly, and always inspiring. Feels like through twitter she channels her positive & charming personality. Nothing but good news from this award-winning RE/MAX Realtor, motivational speaker, trainer, and entrepreneur. And as incoming president of the Council of Residential Specialists and an integral part of NAR’s political strategy, she brings social and business savvy to her many leadership roles.
4. Sherry Chris, @SherryChris, 26.1K followers
CEO and President of BHGRE, Sherry Chris’s feed is glamorous, aspirational, and Big Business. She has grown the brand into a major player in less than a decade and is rumored to be on the short list for NAR CEO. Nice, enthusiastic and charming – she seems to be everywhere at once, and you can go along for the ride!
5. Sam DeBianchi, @SamDeBianchi, 9.6K followers
South Florida’s Samantha DeBianchi’s #hustle is on full display in her Twitter feed. This founder of DeBianchi Real Estate, veteran of Bravo’s Million Dollar Listing Miami, and founder of coaching platform SamSpeaks will help you get inspired to work harder and do more. And check out her Insta while you’re at it.
6. Elizabeth Mendenhall, @ejmendenhall, 2.5K followers
Major influencer, consultant, and trainer, and 2017 President Elect of the National Association of Realtors, Mendenhall’s feed is a great source of advice and inspiration. If you are looking to take your motivation, and your business, to the next level, check out this sixth generation Realtor and major voice for transparency and progressive business practices.
7. Pam Liebman, @pamelabliebman, 2K followers
Liebman’s the President and CEO of Corcoran Group and her real estate influence extends throughout NYC, the Hamptons, and South Florida through innovation in marketing and smart mergers and acquisitions. Her feed is a who’s who and where’s where of glamorous and luxurious Location, Location, Location.
8. Katie Maxwell, @katiemmax, 1.2K followers
Houston TX Intero Real Estate Vice President and Managing Broker, Maxwell’s Twitter feed is as sunny and bright as Houston itself. A fierce competitor and masterful motivator, she balances tech-smarts with a boutique sensibility to create an irresistible brand identity. Lots of good vibes and high energy travel and hustle from this inspiring influencer.
9. Wendy Forsythe, @brandWendy, 8K followers
Real Estate consultant and marketing strategist, and serious athlete, Forsythe’s feed is full of inspiration, common sense advice, and lots of valuable interaction and communication. Since joining Carrington Real Estate Services, her emphasis on operations, branding, and training has resulted in more than 400% growth. Engaging and connected, she’s one to watch.
10. Laura Monroe, @LauraMonroe, 17.6K followers
This Director of Channel Marketing at Placester, this brand strategist will help you with the marketing insights you need, as well as entertain you with personal glimpses and lots of interaction with friends and followers. Besides branding some of the biggest names in the industry, she’s made her mark with marketing strategies for trade associations, independent brokerages, and tech companies.
11. Anne Jones, @tacomajones, 2K followers
If you want to know how to cover your local area in your Twitter feed, learn from Anne Jones. This Washington state Realtor with Windermere Real Estate understands how to speak to the people in her area with authority, wit, and drilled-down market insight. The daughter of homebuilders, she knows how to speak to both homebuyers and industry professionals with equal authority.
12. Marci James, @MarciJames, 7.2K followers
Social Media and Industry Outreach Manager at Move, Inc. and one of Inman’s 2017 Industry Influencers, James is a lover of all things Social Media and Real Estate. Her feed reflects both through engaging and attention-getting content and high energy. Reading James’s tweets is like hanging out with your hippest friend and getting all the inside info on how to level-up.
13. Laurie Weston Davis, @lauriewdavis, 13K followers
Owner/Broker at BHGRE Lifestyle Property Partners in Pinehurst NC, Davis has trained and presented at conferences all over the country on social media and tech for the real estate industry. Talk about connected – Davis’s Twitter feed brings you all of the best and brightest insight for building your brand and your business. And you’ll learn from and be empowered by her blog, The Geeky Girls, as well. A great resource for new and veteran real estate professionals.
14. Maria Babaev, @mariababaev, 11.3K followers
If eye candy is what you love, Babaev provides plenty. This Long Island NY luxury Realtor’s feed is full of gorgeous estates and glamorous events. She and her all-women team know their area and knows how to show it at its best. And with a diverse team comprising fluent speakers of English, Russian, Hebrew, and Greek, Babaev has a unique ability to reach the international buyers who are so fundamental to the luxury market.
15. Valerie Garcia, @valeriegarcia1, 4K followers
Politically opinionated (and not afraid to share), tech-focused, and deeply insightful, this RE/MAX Ontario Realtor, trainer, speaker, and consultant will keep you entertained and informed in equal measure. And she has used her platform to create educational opportunities and initiatives for all of North America’s RE/MAX agents.
Zillow Group COO Bohutinsky’s feed is big business. Inspiring and empowering, especially if you have big goals for yourself and your business. In her two years in the role, she has directed new efforts to boost and promote Zillow employees, increasing the brand’s reach and following.
17. Sue Adler, @sueadler, 10.2K followers
Here is another great local Realtor who knows about, cares about, and is embedded in her community. Sue Adler’s KW Team has been #1 in New Jersey since 2005 and #8 Worldwide in 2014 & 2015. She knows her market and how to talk to, and about, it. Follow her to find out how to talk about your local market in a way that truly shows your passion.
Whether your goal is to grow your brand, increase local engagement, or get a daily glimpse into the highest levels of industry insight, the women on this list will inform and inspire, And remember, you can access every Twitter handle here with one easy click through our Twitter list.
Andrey Nokhrin, Flipt